Sometimes, when the air feels exciting and fresh and full of more possibilities than I can wrap my mind around, a single idea finds its way into my head and plants itself with such persistence and gumption that it consumes everything I’ve got until my idea obsession has gotten so out of control that it practically reaches pregnant midnight craving proportions.
In the past, this idea has ranged from mystery shopping to crush-o-gram [scaming] to hanging 250 super bouncy balls for, you know, the fun of it. Right now, that idea is opening up an old school, superkind, superfine, mom and pop ice cream shop in Hell’s Kitchen.
Challenges # 1, 2, & 3: I have no clue how to make ice cream let alone run a small business. Oh, and in case you haven’t heard, the economy has just reached a new level of crashandburn. Wish me luck!